RSS Feed A New Revolution on the Web
An RSS feed, also known as a "news feed", is a syndicated news feed in an XML format that you can subscribe to. A news feed reader, also known as a "news aggregator", is software that lets you subscribe to RSS feeds. Organizations will trust their employees enough to let them subscribe to RSS feeds. Once you have an RSS Reader, you can subscribe to which ever feeds you want, and quickly flick through news items that interest you. Once installed, this software will automatically aggregate and display the RSS feeds to which you subscribe. Accessing an RSS feed is just like podcasting, in that you subscribe to a feed.
Update your RSS file, and all the external sites that subscribe to your feed will be automatically updated. But already, a medical reporter could subscribe to an RSS feed and receive updates published to a health database. To subscribe to RSS feeds from USATODAY.com, simply select a content section of interest to you from the list provided on this page. Users select the rss feeds (content) they wish to subscribe. The URL you copied to your clipboard will be the location your RSS reader will require to subscribe to that feed. Use the URL that comes up to subscribe to an RSS feed of jobs in that category. The reader you choose will have instructions for how to subscribe to RSS feeds.
Reader
Using an RSS feed reader allows you to be alerted when new articles on the topics you're interested in are available. PubMed RSS feeds will include citations retrieved by your PubMed searches since the last time you were connected to your RSS reader. Through the RSS reader, feeds from various sources can be scanned with the ability to access the complete content relating to any interesting feeds. To properly read the feed, you need an RSS reader. Then, you'll need to follow the instructions for your specific News Reader in order to add the feed to your RSS list. Start RssReader and go to add( ) channel/feed and then paste (click right mouse button) the url and press ok. Add as many feeds to this free RSS reader as you want and use it as free news aggregator. The ranking lists and custom searches are available as RSS feeds that you can import into your news reader.
An RSS reader could use this hint to automatically set the polling interval for the RSS feed. Then, return to your RSS reader and follow the instructions for your particular reader for adding a new feed.
Content:
Using RSS, web content providers can easily create and disseminate feeds of data that include, for example, site links, site titles, and summaries. First of all, explore your content management system - it might already have an option to generate an RSS feed. The list below provides links to some example RSS feeds which utilise different forms of content. Content from RSS feeds can be easily repurposed allowing, for example, cross searching of a number of different feeds at once. The difference between RSS feeds and podcast feeds is that you receive text content instead of audio content. After subscribing to an RSS feed, you will be notified when new content is available without having to visit the web site. Using RSS, Web content providers can easily create and disseminate feeds of data that include, for example, news links, headlines, and summaries. This will also give them a starting point for RSS feeds for their content. All the RSS 1.0 feeds contain full article text as well as comments and related content on other sites. Developers can quickly write RSS feeds and publish content in record time.
Web:
Many aggregators are separate, "stand-alone" programs such as those listed above; other services let you add RSS feeds to a web page. The next few sections describe the state of your RSS feed as a Web document. The problems occur when software developers write bad code to publish and pull RSS feeds from the Web. This publication is transitioning from RSS feed to the more generic nickname webfeed. Blog Navigator integrates with various RSS and Internet search engines which enables you to gather webfeed results based on custom search keywords. or your favorite feed aggregator, or incorporate the RSS data into your own web site or client application. Many aggregators are separate, "stand-alone" programs such as those listed above; other services will let you add RSS feeds to a Web page.
Site:
Another thing RSS lets you do is put Monitor headlines on your site, which update themselves automatically when the RSS feeds update. The XML logo is currently in use across the Internet to indicate to users that RSS feeds are available from the site. related to data about a number of projects, or the SourceForge.net site itself) and project-specific RSS feeds. Or can RSS Feed automatically give me a nudge that something has turned up at a particular site. Formatting the feed for your site One good thing about RSS is that it has no formatting whatsoever.
Software:
It is even possible to download RSS feeds to an iPod using software such as iPod Agent. This is a piece of software that checks RSS feeds and lets you read any new articles that have been added to them. However, the software doesn't support RSS feeds that require authorization.But the software doesn't stop there. The software is pre-configured with dozens of feeds, so you can unleash the power of RSS right away. For an example click on the Link below.
RSS Feeds Go Crazy in the Marketplace
Geeks and Bloggers use RSS exclusively for the publishing and subscribing to news headlines and blog feeds, however many other innovative and useful applications of RSS have been sprouting up here and there.
The marketplace is quickly learning that you can use RSS content feeds for so much more and its getting crazy and wild out there in the business world.
To see a small sampling of what people are doing with feeds visit http://www.msifetch.com/Unique_Feeds.html
Everything from audios and videos, recipes, graphics, weather, comic strips and much more. It seems there is no limit to what you can do with a little ingenuity and creative thought.
Many of the larger sites are starting to utilize these new features making it a lot more interesting adding such feeds to your website. Companies like Apple, Ebay, Amazon and shopping channels are offering a much more graphical interface than just a headline and a paragraph.
With the web surfer becoming much more "web savvy" than they were a year ago, they are expecting not only information but also an entertaining web experience. People love watching or listening to media and this also means they are more likely to read your message while they are visiting.
While most RSS Feeds were simply headlines and a small amount of text there was not really any reason to add these feeds to your website. As this is rapidly changing the ability to add some of these new feeds means great content for your website and good search engine ranking because of the constantly changing content.
Not only can you bring outside feeds into your sites but it is also very easy create your own from the desktop. Programs like RSS Editor and RSS Builder are free RSS Feed creators that let you make feeds that can then be offered from any website.
Embeding RSS Feeds in your Web Site
MSIFetch http://www.msifetch.com is a new generation of server side software that allows anyone to take a feed and embed it directly in their website. This new format produces PHP feeds so they look like part of your page and are seen by search engines as content.
There are many services that do this for free however they get most of the credit so to have it all running on your own site makes a lot more sense.
Advertising in RSS Feeds
As publishers have moved towards monetizing RSS feeds, their have been vibrant discussions as to whether advertisements in feeds are viable or whether they will drive subscribers away. At the end of the day while it appears that many are discussing the philosophical approaches to ads in RSS feeds few are taking the time to examine the options available for inserting advertisements in feeds.
Ultimately the advertisements served are going to determine the success of RSS as an advertising medium. The ads served must be related to the content contained in the feed. If the RSS feed contains quality content, the ads are relevant, and the volume of ads is in balance with the volume of content served, advertising in RSS feeds will succeed. Take a closer look at some of the ad serving options currently available for RSS feeds.
RSS Feeds are starting to take on a whole new feel and if you have not yet investigated all the incredible possibilities then you should do your self a favor and have a look.
RSS Provides Multiple Opportunities to Share Your Information
RSS content syndication is a relatively new member of the internet marketing family of campaign options. And, it seems as though new uses for RSS content are coming about very quickly. This is possibly due to recent changes in the way that major search engines like Yahoo! and Google want web site owners to advertise.
It seems like it shouldn’t matter to the search engines – the way you choose to market your website. But, it does when your link popularity begins to fall due to too many links on irrelevant web directories, etc. With RSS content syndication, you will not face that problem. And the better your content, the better the chances of increasing your standing with the search engines (not to mention your site visitors).
RSS feeds are no longer just appearing on the large news sites in order to show the latest headlines. They are appearing on internet-enabled cell phones, PDA and other mobile devices. The reason this is possible is the simple XML format used to produce the RSS feed. By using RSS syndication to spread the word about your site, you are now using one of the best advertising methods for reaching the “non-traditional” web browsers installed on these mobile devices.
Anyone familiar with web directory will understand the approach recommended for RSS syndication that I will term “many doors.” The many doors approach means that you are providing several different headlines for the SAME article! If you have done directory submissions, or worked with a directory submission service this is what you provided for anchor text and site descriptions.
So, you can see that while some level of time investment will be required… you will no longer need to generate huge numbers of SEO content in order to “trick” the search engines. As a matter of fact, you will probably want to concentrate your efforts on providing a few high-quality relevant articles that will gain and keep the attention of your site visitors.
You will need to generate content an update your website frequently if you want your RSS content syndication technique to be an effective form of marketing. Why?
The answer is simple, but often overlooked by those publishing RSS content for syndication. When site visitors become accustomed to looking at an RSS feed for teasers about new information they can use, and they notice that there have not been any new additions for a while they stop looking. If you decide that RSS content syndication is a good marketing tool for your site, understand that you are committing a small amount of time in order to draw and keep your web site traffic.
How often will I need to update? That is a question frequently asked by those new to the world of RSS marketing. It really depends on a few things. If you are publishing content about developments in the stock market, your readers may expect hourly updates. However, if you are publishing content on the week’s hottest new movies you could probably publish once a week and keep your readers happy. Of course, if you are syndicating RSS content about new books written on the topic of antique shoe stretches you may only need to publish content annually. This also points out another thought to consider.
If your content is so specific that it applies only to a limited group of people, then either RSS content syndication is not the right marketing technique for your web site or you need to expand your content offerings. If you find your website traffic lacking, why not try expanding your content to include a broader audience?
When you publish content on your website that you want your visitors to see, but you also want to make that same content available to others interested in the same subject area, RSS feed services provide a great and inexpensive way to expand your readership!
There are actually new search engines (Example, Feedster) that are in place with the purpose of allowing people to search for syndicated content that can be placed on their RSS feeds in order to provide a service to their web site visitors. Because there is such a service, there must be a need for this type of content! Therefore, listing your syndicated content with sites like Feedster will enable other web site owners seeking your information to find it.
Here is a short overview of what you need to do in order to get your content out there for RSS syndication:
First, you will need to compile a list of the content articles provided on your website with their headlines, URL and description. From this list, you will need to create a simple XML file (RSS format).
Second, you submit the XML file to services that make RSS syndicated content available for other users.
Third, you wait for approval of your RSS feed from each of the services.
Fourth, after you are accepted by a site you need to find out how often they will update their system with your latest XML RSS feed. You then need to ensure that you are updating your information at the appropriate time!
Finally, you need to sit back and enjoy the fruits of your labor! This is when you will begin to see increased traffic and sales to your site.
RSS(Real Simple Syndication)-- EXPLAINED In Plain English
RSS(Real Simple Syndication) is the talk around the net these days because of its many benefits.
I'm sure you've received several emails(like I have) telling you to jump on the "RSS" band wagon and that it's the answer to all your Internet and Email marketing woe's because of its syndication capabilities.
With RSS Directories and Search Engines coming into the mix as well these days for RSS feeds you really have to decide whether or not you really want it get in on the "RSS" craze.
Now, before I get to far ahead of myself here I want to make sure you know exactly what RSS "IS" and WHY it's becoming such an essential tool for Your online business and other businesses around the world.
I've received a lot of feedback from people just starting out online and/or other webmasters who are not quite sure asking... "what is "RSS" in Plain English and do I need it for my online business?".
I wrote an article earlier this year stating the "10 MOST Powerful Reasons WHY You Should Be Using RSS", but I guess I clearly didn't explain what "RSS" IS which left the readers kind of stumped.
If you wish to read that article as well I've provided the link below.
http://www.internetwondersezine.com/article_15.html
With that said, lets 'Now' define what RSS(Real Simple Syndication) "IS" in plain english for those of you who are NEW to it and for those of you who are still a little bit confused about it and its uses.
RSS is by definition -- an acronym for "Really Simple Syndication" or "Rich Site Summary", and the .XML extension is the format used for distributing YOUR news headlines via the Web, which is known as "Syndication".
"Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.
Now, to put this in plain english, "RSS" is simply a technology that distributes YOUR information(whatever it might be -- ex. Articles, Special Offers, Product Reviews, Resource Announcements) by syndicating it across the net.
It's that simple.
It doesn't have to get any more complex then that.
The more websites, subscribers and/or readers that opt-in to your RSS feeds, the more FREE targeted TRAFFIC you'll receive from their websites.
How can you take advantage of this NEW technology... Starting Today?
Set up a BLOG!
Blog's are great because they are "RSS" ready.
If you don't know what a "BLOG" is here's a link to another earlier article I wrote that explains BLOGS in full detail since the nature of this article is to make sure you understand what "RSS" IS.
Here's the link:
http://www.internetwondersezine.com/article_12.html
You can set-up a Free BLOG account through Blogger.com -- http://www.blogger.com -- and begin posting to it within minutes.
All you have to supply is the 'Content'.
Well, there you have it, "RSS(Real Simple Syndication)-- EXPLAINED In Plain English".
I truly hope this article cleared up any confusion you might of had about "RSS" and will help you take that next step to deciding whether or not "RSS" is for You and your business.
My final thoughts are, don't be afraid to do a little research, you'll be amazed at what you might find if you spend a little looking for it on the net.
RSS:Why You Want It
There seem to be several theories as to what RSS stands for so I will go with the most popular, Real Simple Syndication.
OK, enough geek speak, you want to know what it can do for you, right?
I imagine your car radio has several stations programmed in. These will be the stations that best fit your tastes. There may be a few featuring your favourite music and perhaps a traffic report station. Having them programmed into your radio means you can access them with one push of the button instead of searching everytime you want to tune in.
RSS can do the same for your web browsing. Rather than opening endless emails or trawling through websites hoping to find a nugget of useful information you can subscribe to RSS feeds from the people that have something interesting to say.
Your RSS reader will give you a headline and perhaps a line or two from the latest update and you can then decide whether to read on or not in much the same way as you scan the headlines in a newspaper until you see a story of interest.
There are RSS feeds available on just about every topic you can imagine. Whether you want to keep up on world news or the latest trivia you will find many feeds of interest. If your tastes change or the quality of the content drops off then you can just delete the RSS feed from your reader. No more opting out of email lists, putting up with 'follow up' autoresponder messages, just instant on/off access to information that deserves your attention.
This has to be good news as with the rise in popularity of RSS feeds the publishers of feeds have to stay on top of their game. They know that it is very easy for you to wander off elsewhere. You wouldn't continue to buy a newspaper or a magazine that bores you would you? This means that the quality of a feed is generally vey high which is certainly a positive step in the development of the internet.
Finding feeds is very easy - when you find a site or blog that you like just look for an XML or RSS button, usually orange or blue. If you click the button however the page you are taken to is just a bunch of HTML so you need a RSS reader to make sense of it. Just take a note of the url in the browser window at the top of your screen.
If you are a Yahoo subscriber you can simply add the url of the feed into your My Yahoo page. Google also now offers this service through Google Reader. Some browsers, such as Firefox also have RSS readers built in (just choose the add live feed option in the bookmark manager). Other services such as Quikonnex also offer a messaging service too which means you can completely bypass the whole spam ridden, over filtered ISP email system.
With RSS feeds available from broad subjects to narrow niche topics the internet now provides what it was originally supposed to do - share the best quality, most relevant information immediately.
Top 10 Reasons WHY "RSS Autoresponders" Are Becoming A Permission Email Marketers BEST Friend
IS Permission Email Marketing Is In Trouble?
With the rising concern of Spam Filters/Blockers, Blacklisting, Bounce Backs and CAN-SPAM Act laws, email is sadly becoming a VERY unrealible vehicle to deliver your marketing messages to your customers, Therefore, resulting in "Time Wasted" and "Loss Of Profits".
IS there a solution to this never ending concern for Permission Email Marketers?
You bet there is.
There called... "RSS Autoresponders".
You read right, RSS autoresponders.
They've now taken the newest technology (RSS - Rich Site Summary or Real Simple Syndication) that hit the net and turned it into a permission email marketers dream come true.
And... the cool thing about RSS autoresponders is they work much like a traditional email autoresponders, just with a few different features and benefits.
Time is something I value dearly, as I'm sure you do as well, especially when you work so hard on a email to your subscribers, I would think you would want to make sure it reaches them.
So... for the rest of this article I'm going to give you the...
Top 10 Reasons WHY "RSS Autoresponders" Are Becoming A Permission Email Marketers BEST Friend
... and WHY you should Seriously consider the switch if your a Permission Email Marketer.
The Internet is changing, so we must change with it.
So, with that said, lets get down to business by going to the first and my MOST favorite reason.
Reason #1. 100% delivery rate of your messages.
This is probably the single most BIGGEST benefit you'll receive by using an RSS autoresponder is getting 100% of your marketing messages infront of your prospects and/or existing customers.
Reason #2. Blacklisting is the thing of the past.
Never worry about being Blacklisted again because of someone else using your shared server and sending SPAM emails through it and getting you Blacklisted as the end result.
Reason #3. Forget CAN-SPAM and Email Laws.
You can now forget about all the email laws and CAN-SPAM because now they no longer apply to you because you are no longer an email publisher, your a RSS publisher.
There's a BIG difference.
Reason #4. Subscribers can Opt-In via web forms or links.
This is a critical feature to have with RSS autoresponders because it will allow an easy switch by simply replacing your email web forms with RSS web forms on your website(s).
Plus, this will make sure there won't be any confusion for your potential subscribers with some new Opt-In method.
Reason #5. Personalize your out-going messages.
That's right, you can personalize your out-going messages with custom data fields of your choice, just like a traditional email, giving your marketing message a professional look and giving you more credibility as a professional marketer.
Reason #6. Write freely with all the forbidden email words.
Now you have the freedom to write using any Word or Phrase you wish without the worry of SPAM filters/blockers intercepting your messages and labelling it as "SPAM", and still have your message achieve 100% delivery rate to your subscribers.
Isn't that great or what?
Reason #7. Unlimited message delivery.
Like I said earlier in the article, RSS autoresponders work just like traditional email autoresponders with the same functions.
What I'm saying is, you are able to set-up Unlimited timed sequential autoresponder messages that will automatically follow-up your leads for you at your desired time or dates.
And, the real cool thing here is, you'll be able to sleep knowing 100% of your messages are reaching your potential customers.
Reason #8. Broadcast as often as you like.
With RSS autoresponders, your also able to broadcast to your subscribers as often as you like with your marketing messages and/or special offers just like traditional email autoresponders.
The only difference is, 100% of your marketing messages are reaching your subscribers, meaning, more profits in your pocket.
Reason #9. Many options for managing your subscribers.
Just like traditional email autoresponders, RSS autoresponders also give you many different options for managing and editing your subscriber lists.
I won't go into alot of detail on this simply because it basically works the same as an email autoresponder list manager.
Reason #10. Ad tracking and report generation.
You can even track who, where, when, what week or month your subscriber subscribed and much more using RSS autoresponders, giving you valuable statistics and information about your subscribers and much more.
I think these 10 reasons I just outlined above are in my mind pretty beneficial to a Permission Email Marketer wouldn't you think?
In conclusion, I would have to say that the BIGGEST benefit to RSS autoresponders is that they GUARANTEE 100% delivery on your marketing message to your subscribers, saving You valuable time and frustration, and giving you the edge you need in order for you to make the most Profit from your broadcast.
The technology is here, so we must adapt.
This concludes the "Top 10 Reasons WHY "RSS Autoresponders" Are Becoming A Permission Email Marketers BEST Friend".
Update Your Websites Content 'Automatically' 24/7 Using RSS(Real Simple Syndication) and RSS Feeds
RSS(Real Simple Syndication) is the newest form of content syndication to hit the Internet and is widely becoming the best known way online to deliver fresh targeted content to your website(s) to whatever audience you're targeting 24/7/365.
Now for those of you who aren't quite up to speed on "RSS" here's the basic definition -- RSS is an acronym for "Real Simple Syndication" or "Rich Site Summary", and the .XML extension is the format used for distributing your news headlines via the Web, which is known as "Syndication".
"Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.
Why is this such Good News for website owners who publish content on a Daily or Weekly basis for there audiences?
Simple.
By having "RSS" plugged into your website with targeted RSS feeds you'll now have an endless supply of Fresh targeted content delivered to your website for your visitors and/or subscribers 24/7/365 without you ever having to lift a finger.
Just imagine how much time what would save you and how it would allow you to focus on other important tasks related to your business.
Time is something we are always fighting for and since web surfers primarily come online in search of 'Information' it can be a very time consuming ordeal to deal with on a Daily or Weekly basis.
The other great thing about "RSS" is it'll keep the 'Search Engine Spiders' coming back more frequently since "RSS" automatically updates your selected feeds 'Daily' with Fresh targeted content.
And if you know anything about Search Engines then you'll know that they LOVE fresh content to digest.
Now that you have a general idea of what "RSS" can do for you and your website(s), your probably wondering how you can take advantage of this right now and where to find these ever so valuable 'RSS Feeds'.
The answer is simple -- 'Article Directories'.
Now, not all 'Article Directories' have adopted "RSS" at this point But they will soon catch on once they see the value RSS offers there publishers(you) and readers.
Below I have listed a few 'Article Directories' offering RSS feeds in every category under the sun for you to choose from.
Article99.com
http://www.article99.com/rss-feeds/
ZapContent.com
http://www.zapcontent.com/rssfeed.php
EzineArticles.com
http://www.ezinearticles.com/rss/
Now, all you need to get your hands on(if you don't already) is a "RSS Reader Script" and have it installed on your server so that you can display the 'RSS Feeds' on your website(s).
All you have to do is a simple search on Google using the keyword "RSS Reader Script".
Once you've done all that and updated your website(s) pages with your RSS code, you can now just sit back, relax and let RSS(Real Simple Syndication) do all the work for you 24/7/365 while you go focus on other important tasks.
Using RSS Data To Make More Money
You nay have heard the term RSS, however didn't know exactly what it was or how to use it. Now you will learn how to use this technology to keep your websites "fresh."
RSS stands for Really Simple Syndication or Rich Site
Summary. It also has been referred to as a "pull" technology rather than a "push" technology. And, in fact, this feature is what makes RSS so popular in terms of today's Internet usage.
It's probably hard to argue that anyone who uses the Internet today hasn't heard of spam. If they have an email inbox it is probably full of it.
Spam, for the uninitiated, is the receipt of unwanted emails from people whom you did not request to receive information. Spam represents the "push" technology. That is, people "push" their email message at your inbox, whether you have asked to receive the email or not.
And that aspect of "push" technology is what many have come to believe is the death of email. It's arguable that email will still be around for quite a long time, even though there are still people who continue the illegal spam process. In fact, companies are making millions now just providing everyday users as well as huge corporations, solutions claiming to solve their spam problem.
RSS, on the other hand, can be said to be the exact opposite of the email "push" technology. Because you cannot "push" your message to subscribers. In fact, the only way that people can subscribe to an RSS feed is to do so voluntarily. And, at the same time, they can unsubscribe whenever they want.
That's why it's called a "pull" technology. Because subscribers "pull" information into their readers and, if the content isn't what they expect, they can unsubscribe whenever they'd like. So, unlike the email "push" technology, there is no one using RSS that is experiencing an inbox full of spam. All they have to do is to unsubscribe and they will never receive another message from the person who provided the feed.
RSS has become a popular way to make money on line too. And that is due in part to the popularity of the RSS "pull" technology. Here's one way of monetizing a website using RSS feeds.
Imagine setting up a static one page web site - a minisite if you will. Now, add either Google Adsense code or the new Yahoo version of the Google Adsense style ads that, when clicked by a visitor - you earn cash.
This gives you a nice starting point and, if you optimize your web page properly, there is a good chance you will get a high ranking in the search engines. And, the more people who see your page, the more likelihood they will click on one of the links on your web page and you'll earn revenue from the click.
But RSS provides an even greater potential. Because by adding an RSS feed to that same web page, you turn a static web page that only contains the information you placed on it, into a dynamic ever changing web page that others will likely come back more than once to read.
After all, once someone has read a one page web site, what incentive is there for them to come back? Plenty, if you use RSS feeds on your web page. It is possible to add 5, 10 or 15 feeds on your once static web page and now, you've got a page that automatically updates itself and provides something that people will want to come back to read time and time again.
You can easily convert any web page into a dynamic web page using free RSS creator software. One of the most popular free versions is called Carp and you can download it at this web link: http://www.geckotribe.com/rss/carp/.
Once you've set this program up on your website and added the proper code to your website, then you will need to collect RSS feeds that relate to the topic of your web page.
Let's say that the topic of your web page is flower gardens. You could go to Google News and get their RSS feed code, place it into the appropriate position in your Carp coding you put on your web page and then adjust the code as follows:
http://news.google.com/news?hl=en&q=flower+gardens&ie=UTF-8&output=rss
You can also get a similar feed from Topix.net and you'd adjust the code like this:
http://rss.topix.net/search/?q=flower+gardens&xml=1
Now, once you have uploaded your web page, your site will automatically pull in fresh information from Google and Topix about flower gardens. Simply follow this illustration for any web page you'd like to monetize and watch your search engine ranking soar and also your bank account!
Using RSS To Increase Your Pagerank
There are millions of dollars and multiple hours spent every day trying to increase website traffic, by both ethical and unethical means. There is so much demand for traffic solutions that people will go to any lengths to get ranked higher in the search engines. But did you know that you could increase your traffic by about 20% right now, with virtually no effort?
Most times when you hear something like this I suggest that you turn tail and run as it will normally lead to your site’s ranking demise. This particular method of boosting traffic, however, is not a scam; it’s not an unethical ploy; it is a genuine method of increasing traffic via a future internet standard. The reason that you can increase your traffic so vastly is because you are getting in on the ground floor of a new technology which will revolutionize the internet and the way that traffic is distributed.
To understand what we’re about to tell you, you need to understand what an RSS feed is. Put simply, it’s a standard format for sharing your content instantly with users and other websites. People can quickly get access to ‘teasers’ for your latest newsletters, articles, blogs, content and more, and click through to see the full version. This method of distributing your information is very helpful because it basically generates dynamic newsletters without spamming and without causing your visitor any grief at all. In fact, many users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly, and (most importantly) dynamic.
RSS feeds are often used by news sites or blogs, as the content changes often enough to make it worth while. By using highly targeted RSS feeds, you can improve your site's web content without having to write it on your own – if someone offers you an RSS feed of their site, you can add it to your site easily. This provides you with a good content base which will keep visitors coming back. The more information that people associate your site with the more important they consider your site. The more important they consider your site, the more important search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially improve your search engine rankings. Why?
1. RSS feeds can provide good, relevant content for your website – there are plenty of RSS publishers with themed content for you to choose from. These highly-targeted feeds will often contain your keywords, and so increase the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or “anchor” tags. Search engines value anchor tags almost as much (if not more than) header tags (h1-h6).
2. RSS feeds can provide new, fresh content. When new content is added to them, the old content drops off, making sure that your website’s content doesn’t go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to keep your visitors where they belong, you have to have a good selection of content that is updated on a regular basis.
3. RSS feeds can get search engines to crawl your site more frequently – daily in some cases. This helps your site to rank higher in the search engines, and gives you an advantage over your competition. Your RSS feed can do your SEO work for you.
RSS feeds can be great for getting your newsletter, articles, or blog onto other people's sites, and that’s very powerful, as long as you make sure that your RSS feed is adding more to your business than it takes. In some situations, you might find that including RSS on your page makes visitors click away from your site, as they find that site’s content more interesting than you – and people who click on RSS links might be less likely to click on ads. Use caution with RSS feeds, or you could be in for a shock.
Using RSS To Make Money Online
You probably know that RSS stands for "Remote Site Syndication", but what does that really mean to you as a marketer and more importantly can you use RSS to make money online?
As you keep reading you will learn to understand the benefits of using this recent technology in your internet marketing efforts to increase traffic and profits.
Plainly put, RSS feeds are printed in XML, a unique mark up dialect much like html. That means that they have mechanisms included that detect structures in a file. The structures identify the content and how that content will be displayed inside that file. RSS is what makes big newscast websites feasible: RSS documents are used to generate a data feed which will send headlines, links or virtually any other portion of information to a channel viewer application, regularly called a news reader.
These readers are subscribed to certain RSS feeds and constantly check them, alerting the user when any new information has been added to the RSS feed.
So, how can you use this to your benefit in internet marketing?
Here are the most common ways to integrate RSS feeds into your marketing plan:
you can use RSS to replace any email marketing you are presently doing, use RSS feeds to increase traffic to your blog or web site or build your own RSS feed so your messages and information show up on thousands of websites, blogs and desktops via the internet.
While many marketing experts will agree that email marketing isn't over, with the advent of increasing spam complaints and filters coupled with the danger of viruses originating from an email, more and more people are wary of even opening your email.
With RSS, your email won't ever get filtered and have a greater chance of actually being read vs. a normal email and your marketing outcome can only be better when people actually read your messages. You can even incorporate autoresponders in conjunction with RSS.
With RSS feeds on your web site or blog allows you to add dynamic theme related content to your web pages making your web site or blog very popular with the search engines. The constantly updated content is just what the search engines desire and helps increase your search engine ranking with more traffic driven to your page.
Possibly the best way to use RSS to help your online marketing goals is to establish your own RSS feed. This way your information will be available on any website that is using the RSS feed you are supplying that information to.
There's even automated software to submit your RSS feeds to the different directories that furnish the feeds to people using them as described above.
RSS is still a relatively unknown technique of increasing traffic to websites, but is becoming more accepted every day. As an internet marketer, this is a great opportunity to benefit by this this new technology before all the online gurus start taking advantage of RSS.
There is a lot of information on the internet pertaining to RSS and how to use it as a tool in marketing. The basis of this writing is only the tip of the iceberg to get you aquanted with Remote Site Syndication, and yes you can make money with rss!
What Can RSS Do For ME?
If you have used the internet lately you have most likely heard of something called “RSS.” If you are anything like me I am sure that you have wondered what this “RSS stuff” is all about. I am going to try and answer that question as well as explain a little bit about how RSS can be useful.
For the purpose of this article RSS stands for “Really Simple Syndication”. I started my RSS research by going to wikipedia.org and simply looking up the term ‘RSS’.
The information in the article I found, ( http://en.wikipedia.org/wiki/RSS_%28file_format%29 ), is informative, but if you are like me you don’t want to have to read a huge document to understand what something like RSS is all about. You want a simple, concise definition and a few example of what RSS might mean in your life.
So, let me break the topic down in a way that we can all understand.
I have been using RSS for about a year. I discovered a use for RSS soon after I started using Firefox, which is a browser alternative for Internet Explorer. (If you would like to know more about Firefox, visit http://getfirefox.com .) Many people in the technology field use Firefox - I even have my wife using it.
One reason to use Firefox as your web browser is that it makes using RSS simple. Firefox makes it so that whenever you go to a webpage that uses RSS you will see a small orange symbol in the address bar.
When you see this symbol, you can click on it and it will bring up an option to add a bookmark. This adds a bookmark that links directly to either a RSS file or an XML file. These files are a condensed version of the website that you were visiting when you clicked on the RSS symbol (sometimes they are referred to as “feeds’).
Another great thing about Firefox is that you can read RSS files without the need for any other software. The feed will look like a folder with a collection of links that are the articles from the RSS Feed you subscribed to.
But, to get some of the more advanced feed reading features you can get an ‘RSS reader’. Firefox includes an RSS reader extension that you can install called Sage. You can download it at https://addons.mozilla.org/firefox/77/ . (Note: My next article will be about Firefox and extensions so don’t worry if you don’t understand them at this point.)
You can also use an online reader put out by Google here http://www.google.com/reader/things/intro . I prefer the browser interface and haven’t used any of these on-line readers. You will to experiment with both types of RSS viewers a little bit and see which works best for you.
If you aren’t using Firefox and you still want to subscribe to an RSS feed the link will be a small orange button that says “RSS” or “XML.” These standard icons are usually used to make the RSS Feeds easier to find.
RSS feeds are also used for Podcasts and Videocasts. A Podcast and/or Videocast is an internet radio/TV program that can be listened to on an iPod or other MP3 device. You subscribe to the RSS feed using iTunes and it will automatically download the audio file and put it on your iPod (or another type of MP3 player). If you don’t have an iPod you can still use these feeds with other audio programs like http://www.podfeeder.com You can also check out the CWAHD Podcast Directory at http://www.cwahd.com/podcasts.html . This directory is full of Christian Podcasts.
I have a Video iPod and I love to watch Videocasts when I have some free time. I have even gone as far as mounting my iPod in my car so I can listen to audio podcasts on the way to work.
I hope that you have been able to get at least a little bit of information about what RSS is and what it can do for you. I am really excited about RSS and have started a project to have CWAHM.com and CWAHD.com redesigned to incorporate RSS for all of the articles featured on both sites. I believe that RSS will change the way that you surf the internet in the near future. It is a quick way to get a lot of information from the internet in a simple, easy to read format.
What is "RSS" and Do I Need It?
RSS (Real Simple Syndication) is the talk around the net these days because of its many benefits. However many people are not really clear exactly what RSS is?
Here is a definition of what RSS(Real Simple Syndication) "IS" in plain English for those of you who are NEW to it and for those of you who are still a little bit confused about it and its uses.
RSS is an Acronym. RSS stands for "Really Simple Syndication" or "Rich Site Summary". RSS content is delivered through RSS feeds. These are simple files structured in a specific way. [A type of xml] The XML file is the format used for distributing YOUR news headlines via the Web, which is known as "Syndication".
RSS files (which are also called RSS feeds or channels) simply contain a list of items. Usually, each item contains a title, summary, and a link to a URL. RSS files look a lot like HTML code. . It is up to the user to use this information in any way that he wants.
"RSS" is simply a technology that distributes YOUR information (whatever it might be -- ex. Articles, Special Offers, Product Reviews, Resource Announcements) by syndicating it across the net.
An RSS Feed is the way that your information or content can be delivered instantly to the desktop of a subscriber, by passing email and email filters.
This "Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.
There are 2 main components of a RSS feed.
• Channel: A channel is the total collection of items you wish to highlight in your site. There is exactly one channel per RSS file.
• Item: Item is a single thing you wish to highlight from your site. There is at least one, but no more than 15 items per channel. But it is better to limit to 6 items per channel.
For example – you may create a RSS feed about all articles on your web site. That is, articles covering different topics in one RSS feed.
Then the channel will contain information about the feed (“Read articles on various subjects”), the location (web site address or URL) and a short description of the content you have written about.
There will be multiple items in the RSS Feed. Each item will have information about one article (the title, author, category, short description and the URL where the article may be found).
In general, anything that you publish frequently can be offered as an RSS feed.
Soon, you will find online retailers and other catalog companies also offering RSS feeds of their product range.
To increase your web presence, promote your online business, and increase web traffic
you should invest in providing an RSS feed for your blog or website . In this way you will be able to distribute your information to a vast and fast-growing community of users, who are more interested in knowing about your topic. In general, people who write articles or publish newsletters benefit the most. Most blog software allows you to offer RSS feed of the blog posts. You can also offer your press releases through an RSS feed.
Once you have set up your RSS feed you need to submit it to the many RSS feed Directories and submission site available to increase your exposure. Good examples of these are FeedForAll and Technorati. Do a search for RSS submission sites in a search engine and you will find many places to gain great exposure for your RSS feeds.
It is important to submit your RSS feeds to as many submission sites as possible. To do this manually is quite time consuming and labour intensive. I would recommend automating this process investing in RSS submission software such as RSS Announcer.
It is worthwhile looking seriously at RSS technology as it is an impressive tool to use to significantly benefit you in your internet marketing and website exposure.
What Is RSS And How Can It Benefit You?
RSS is short for Really Simple Syndication. It is part of the XML family that is used for syndicating information. Put simply RSS allows one web site to share information with another web site.
As a web site publisher, RSS offers a way for them to publish their information on many web sites, which in turns increases their reach on the Internet and the amount of traffic they receive to their web site. They also receive more one way links back to their web site. These benefits result in an increase in their search engine ranking.
As a web site owner, RSS allows them to receive up to date links to information on a regular basis that runs on auto pilot. When the publishing site is updated, their web site is also updated.
The result of this is that their web site is updated more regularly which also increases their search engine ranking.
The other benefit the web site owner receives from using RSS is that their information remains "fresh" which encourages their visitors to return on a regular basis.
However, the web site owner does not receive the complete articles, instead, they receive a feed that contains a title, a brief description and a link to the article that resides on the publishers web site.
The main disadvantage to the web site owner is that they trade off traffic for content, as their visitors need to visit the publishers web site to read the complete article.
But, this is a minor disadvantage considering all the benefits that RSS offers the web site owner.
The web site owner will need to install some software in order for them to receive RSS Feeds.
This software ranges from commercial packages the web site owner can purchase all the way down to freeware. Before purchasing any software you should research the different software packages that are available to ensure you get the software that is most suited to your requirements.
Fortunately, setting up an RSS feed is relatively straightforward and should only take a couple of hours at the most, and, once RSS is set up their is very little maintenance (if any) required.
If you are a web site owner, you should consider the power of RSS and what it can offer you and your web site.
What Is RSS Feed And How To Get An Unfair Advantage
RSS is THE popular catchphrase, creating waves in today’s Internet world. But exactly what is RSS feed ? RSS stands for Really Simple Syndication or Rich Site Summary, and is a very cost effective method to bring your information to your clients and potential clients.
When you as a marketer/businessman/company, decide to promote your business through the marketing strategies of the Internet, it’s time to take full advantage of this interactive medium. It pays to know what is RSS feed.
RSS has numerous advantages over the other existing methods, to turn it into the most sought-after, powerful, dominant tool, which will take over the Internet world soon.
Beyond just knowing what is RSS feed, this is how RSS can help you:
* Your website is the gold mine of information on how the public respond to what you say. RSS provides an unbelievable platform to discuss the views of the public without wasting time. Instead, you can spend your time on crafting quality contents. RSS has many special features such as dialog facilitators, RSS radars, and automatic responders to enhance the significance of conversational marketing.
* Your search engine ranking reflects how good your website is! Knowing what is RSS feed and harnessing its power properly will increase the search engine ranking remarkably well, and this helps develop your business.
* What do the visitors get on visiting your website? Interview customers for their feedback, do a research and make changes to your website accordingly. The last part can be done easily by knowing what is RSS feed and using them effectively.
* The look of your website is very important. RSS has made it very easy to understand, see and feel your message for the visitors by mixing video and audio channels to your contents. Also, keep in mind that not only is it enough to have a good website but an appropriate one to your business also, to catch your visitor’s eye.
* Make your website work well in all the browsers. Your website is open to a variety of visitors who can prefer browsers of their choices. RSS is a convenient way since it works on all platforms. Most of the browsers may not face hurdles accessing RSS.
* You can collect a lot of information such as the number of subscribers, their interests, their reading frequency, the topics they are more interested in etc using RSS feeds. These are definitely going to be vital for improving your standards of business.
And do not think it’s a super-techie thing that you cannot use! Once you understand fully what is RSS feed, you are open to the amazing world of RSS and one day, sure to find yourself hooked to it!
So, what are you waiting for? Get going to know what is RSS feed, be familiar with it, and unleash the power of this incredible, powerful tool!
What Is This RSS, XML, RDF, Atom, and Feeds Business?
It's been a long day at work and you're in no mood to cook dinner or go out. Time to count on the reliable pizza delivery guy. The order is called in and he promptly arrives with smokin' hot pizza within 30 minutes as promised. If it were only that easy with a picky family where no one can agree on the same restaurant for dinner. One wants Mexican, another wants Chinese, and another wants a burger and Mexican. Instead of running to three different places, you call a delivery service that goes to all of them and brings it to you. What could be easier in getting a meal without cooking it or picking it up?
RSS, XML, RDF, and Atom are the food delivery guy of the Internet. The content they deliver is mixed and cooked elsewhere on the Internet just like the meal isn't made on your door step and the acronym fellows bring the content to you through software or an online application. Instead of trying to remember all the places where you like to go to get the latest news, it all comes to you once you order your food.
What to Do with the Funky Code
Click on any of those orange or blue RSS, XML, or RDF buttons and you see unreadable text. Some of it is readable, but reading between the
When the software or application is ready to go, click on the orange or blue button (or "Syndicate This Page," or whatever is along these lines) and copy the resulting URL from the address box. Paste it into the application to cook the ingredients where it's delivered to you ready for your enjoyment.
Syndication Isn't Just for Blogs
Syndication is a not a new concept on the Internet, but it's growing in popularity as more Web sites and newsletters are churning content to turn it into syndicated files, which are fed into an aggregator. Think of it as the content that's ready to travel anywhere it needs to go. Grab the feed and feed it to the aggregator, another way of bookmarking (or creating a favorite) a site because you wish to come back again another time.
Instead of schlepping from site to site in search of information, you can have it all in front of you through the aggregator. The feeds are sorted in folders by topic for easy finding. If I'm writing about the latest virus or worm, then I open the security folder with the security-related feeds and scan them.
Scanning content through aggregators is easier than with a Web site because it's all in one place with a list of easy to scan headlines and usually a short summary. On a Web site, you're only getting the benefit of that site's news — nothing else. The folder has news from over ten resources including blogs, news sites, and newsletters.
Any content can be syndicated. It's a matter of having the back-end process in place, which is dependent on the application used for managing the content. If a site doesn't have such resources, then there are applications that can easily create a feed for posting on the site. No techie knowledge needed.
Most aggregators have exporting capabilities so the feed can be shared with others interested in the same topic. If you're interested in my security feeds, I can export them into, in most cases, an OPML file and you can import it into your feed reader.
Mix up the Content
If the feed is automatically created, what have you got to lose? You're providing another way for your readers to get your content just like you can get pizza in different ways: go to the restaurant, have it delivered, or make it at home. More applications are adding syndication capabilities, which make the process effortless. Some have said they won't read something unless it has a feed.
It's an opportunity to get more readers because there are many directories where publishers can submit their feeds and get noticed. So when someone does a search on your topic, your news might come up and you'll have gained a new reader.
There was a time when we didn't have the option to have pizza delivered to our doorstep. When we're too tired, we know we can rely on the delivery guy. In term of content, expect to see it show up at your doorstep more often than the pizza guy plus it's cheaper with the cost only coming from the software though there are many free options available. Syndication is a must have for a company's communication toolbox. Witness it by watching for RSS, XML, RDF, and Atom out there.
No comments:
Post a Comment